Color scheme
Using colors to differentiate AI features within interfaces.
What
A visual cue using specific colors (commonly purple or green) or gradients to signal AI-generated content or features within an interface.
How
Incorporate consistent color schemes to distinguish AI interactions, balancing brand identity and clarity. Combine with icons or text for accessibility.
When
Use when AI features might be overlooked or require differentiation from other content.
Practical Tips
Enhance Accessibility
Pair colors with text or icons to accommodate diverse users.
Maintain Brand Identity
Customize colors while adhering to recognizable patterns.
Avoid Overuse
Stand out by blending colors with unique indicators beyond the popular palettes.
Adobe
Adobe uses a bold purple gradient in buttons for AI features, signaling modernity and differentiation while aligning with the trend of gradients in AI branding.
GitHub Copilot
GitHub uses a mix of green, purple and blue for Copilot, blending trend relevance with their brand identity to convey accessibility and innovation.
Google Gemini
Google uses pastel hues in AI responses to enhance usability and distinguish interactions, opting for subtle contrasts over bold palettes for a unique aesthetic.
